"hype". People spend a shitton of money to go to a Disney resort so their daughters can see a Disney princess up close and personal and have her say their name and ask them how they're doing. $299.99 for a TikTok where your daughters favorite princess asks her how's she's doing and tells her she's the best? Iger's gonna be buying the bank!
At what cost? Investors typically only care about returns in the quarter or the year. But shouldn't the company be ensuring its continued survival? These groups should be at odds but aren't, and that's concerning
