> it's about buying eyeball-time and pumping
> commercials into your brain.
You've just defined television. I think that you need to broaden your definition of Facebook if you want people to listen to you point. Facebook is more than just the local television company.
It's more like cable access. Occasionally, there'll be something interesting, but most of the time it's a bunch of people standing around trying to put on a show about stuff about which no one cares.