> Take any example of companies "going woke" and the answer is always the same: ... | Hacker News

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		planter on March 1, 2023 \| parent \| context \| favorite \| on: Jailbreak Chat: A collection of ChatGPT jailbreaks > Take any example of companies "going woke" and the answer is always the same: it was more profitable. Gillette going woke in 2019 was definitely not profitable.

komali2 on March 1, 2023 [–]

P&G CFO believes dropping profits had more to do with beards being more popular than anything else: https://qz.com/1680613/pgs-gillette-writes-off-8-billion-as-...

I vaguely remember a somewhat cringey commercial but, did you have evidence indicating this drove down sales further?

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